THE BRIEF

Born with collaboration at its core, LXÉ is a contemporary premium womenswear label. 

We were engaged in July 2014 to direct motion content for the launch and ongoing digital presence of the LXÉ brand.

Directed, shot and edited by Paris Thomson for LXÉ.

THE OUTCOMES

Launching the label with the debut film and all complimentary motion spots on the LXE.COM.AU platform in February 2015, LXÉ has received editorial in forefront publications including Russh Magazine.

Directed & Produced by Paris Thomson exclusively for LXÉ.